|Cicero Aragon, CEO of Box Brazil Group – Disclosure|
O Box Brazil Group PTV & Streaming Platform celebrates its tenth anniversary with the launch of ten new linear channels for the segments, reinforcing its dedication to the leisure trade and strengthening its place as the most important impartial Brazilian pay-TV and streaming platform programmer. The group, which already applications and distributes Travel Box Brazil (journey and tourism), Music Box Brazil (Brazilian music), Prime Box Brazil (impartial Brazilian movies and collection), FashionTV (Brazilian and worldwide trend), Box channels in the nation. Kids (Kids) and Market (Business and Innovation), the market introduces channels Box Cinema, Box Docs, Box Pipoca, Box Família, Box Stories, Box Curtas, Box LifeStyle and three new channels geared toward music video content material: Music Box Shows, Music Box Hits and Music Box Certanejo.
Now, with its 16 linear TV channels for the payTV and streaming platform segments, Box Brazil expands its supply of channels primarily based on programming produced in completely different audiovisual markets and nations and firmly confirms its enlargement motion in the worldwide market as a progress technique.
For the group, at a time when the world leisure market is present process transformation, particularly with the enlargement of the range of streaming platforms, client knowledge and market analysis have confirmed that, each in Brazilian and worldwide actuality, linear channels will proceed and proceed. By sharing their consideration with on-demand content material, it attracts quite a bit of curiosity from subscribers.
Box Brazil CEO, Cicero Aragon, shares that right this moment the group has greater than 10,000 worldwide titles below its administration, in addition to greater than 6,000 Brazilian content material, which is proven on payTV channels, the Box Brazil Play platform and varied platforms. Streaming companies which are developed and programmed by Container, a expertise and streaming platform firm for group clients, corresponding to Grimmio Play. At the identical time, to help these new initiatives, the Group leverages the expertise with worldwide content material licensing and programming acquired in greater than eight years of operation with BOOM TV, a global channel distributed in the markets of Angola and Mozambique. and the Brazilian channel Grêmio TV no AR, which focuses on the Grêmio household and contains in its programming, sports activities, kids’s content material and broadcasts of worldwide movies and collection in addition to Brazilian productions.
According to Ramiro Azevedo, head of Box Brazil Group, which applications the Prime Box, Box Kids and FashionTV channels and which manages seven of the ten launches (Box Cinema, Box Docs, Box Pipoca, Box Familia, Box Stories, Box Curta, Box Lifestyle), the general public trusts and acknowledges the curation of content material and programming that has sturdy enchantment and segmentation and this, in most channels, is completed solely by reference gamers. “In this sense, strategically, we started to supply the general public and the market a extra full portfolio of merchandise, which is able to quickly broaden the present viewers reaching the group’s programmers, which revolves round 36 million folks per day in the pay market. Brazilian TV”, says Azevedo.
The launch of the brand new channels, which can be out there in multi-languages, is the consequence of funding in analysis and technological improvement, innovation and licensing of audiovisual works from completely different nations, which Media Mundus is endeavor on a big scale. Box Brazil group answerable for the world. Content Agreement.
Marcio Mazeron, head of Nucleus that applications the channels Travel Box Brazil and Music Box Brazil and which provides administration of the brand new channels Music Box Show, Music Box Hits and Music Box Certejo, the information of the group opens up more room for impartial Brazilians. Music, now including worldwide content material. “We opened a brand new window and inspired additional division. We give attention to Brazilian music, however we’re increasing our attain and changing into worldwide as effectively. We are very proud that, on Music Box Brazil alone, we now have proven greater than 80,000 hours of Brazilian musical content material and greater than 10,000 music video works in our first ten years of operation and will now broaden much more”, he assures. In the music video section, Music Box Brazil, which has accomplished 10 years as the primary TV channel devoted solely to nationwide music, generally known as the stage of Brazilian music, has now turn out to be a household of channels with its three new channels, Mazeron says. “Brothers”.
Finally, the Box Brazil group provides that, nonetheless this 12 months, amongst different improvements, different new channels can be introduced for the Brazilian and worldwide markets.
About new channels
The new channels can be licensed and programmed by the worldwide arm of Box Brazil Group, which is able to type half of the portfolio of channels provided by the group in Brazil and different nations with completely different programming profiles:
Box Cinema: A movie channel devoted to world cinema. The most various fantasy genres are current in the channel of nationwide and worldwide characteristic movies produced by studios from over 30 completely different nations.
Box doc: A channel of actual tales, instructed via the eyes of famend filmmakers and new skills from completely different nations, introduced in movies and documentary collection that present what life is like. A program for folks looking for information, info and leisure.
Box Popcorn: Pleasure assured. A channel to interrupt out of the routine: collection, films, documentaries, brief movies and extra. An ideal schedule to throw your self on the sofa and get pleasure from continuous.
Family Box: Entertainment for the entire household. Through tales of love, companionship, respect, training, advantage, work and private progress, tales chosen from attentive, cautious and dedicated curatorship in programming kids’s movies, collection and content material that unfold human, social, ethical and household values.
Box tales: Movies and Series channel with tons of Action, Adventure, Comedy, Drama, Suspense and Romance. A channel the place there may be at all times an excellent story to look at and get enthusiastic about.
Box shorts: Channel devoted to nationwide manufacturing of brief movies. Great descriptions in a small format and in probably the most assorted kinds.
Box way of life: Travel, cooking, trend, well being and wellness applications. A high-spirited channel with content material that highlights the very best issues in life, at all times filled with information.
Music Box Show: The finest performances by nationwide and worldwide artistes that transfer and maintain in reminiscence, you may watch them right here at Music Box Show.
Music field hits: The soundtrack of your life, the very best of nationwide and worldwide music, marked music and new releases, introduced by video clips of artists who mark completely different generations and who’re the hits of the second.
Music field Sertanejo: The finest songs of Sertanejo, Pisadinha and Forró and the songs that topped the nationwide charts to pack the viewers day-after-day, are the highlights on a channel devoted to the profitable Brazilian style inside and outdoors of Brazil.