Inspirational quotes from athletes from at the moment Beatriz Ferreira, feminine boxer; Alexa MorenoMexican gymnast; Jacinta Martinez Rancez, Argentinian inventive swimmer; And Macarena Perez, The new version of the marketing campaign, that includes a Chilean BMX freestyle bicycle owner, might be accessible on numerous Disney platforms “Inspiring Stories”From the franchisee Disney Princesseswhich highlights the braveness, kindness, confidence and resilience of Disney Princesses and seeks to encourage kids and youth to comply with their goals and turn into the protagonists of their personal tales.
This version of the undertaking contains a partnership with ESPN, which might be launched each Monday from now till August 22, with content material that exhibits the protagonists’ paths to turning into main figures in their respective fields and their connections to the princesses. From Disney. The video tells how younger ladies battle daily to achieve their aspirations, exhibiting that they’re true examples of perspective, dedication and overcoming, and also will be shared on the Disney Princess social networks Instagram, ESPN and the official Disney Brazil channel. . on YouTube. On August twenty fifth, ESPN will premiere a brief that will compile all the tales.
Stories that inspire
Beatriz Ferreira The first Brazilian finalist in ladies’s boxing at the Tokyo 2020 Olympic Games and the Brazilian boxing world champion. In the video telling her story, she recollects her begin in the sport, when she was simply 4 years previous, and the key function her father performed in her coaching in the self-discipline. Willpower and braveness are compelling traits in Bea’s story, which may be very related to Princess Mulan’s journey.
Alexa Moreno One of the most excellent gymnasts in Mexico. She completed fourth in the horse vault remaining at the Tokyo 2020 Olympics. In the video, she narrates her connection to sports activities from a younger age and shares an inspirational message about the significance of empowering your self and following your goals, in addition to feedback on it. Her identification with Elsa from “Frozen”: “She’s sturdy, daring, courageous and resilient, and that’s the level of preventing for herself. I push myself quite a bit to do new issues, take dangers, experiment and do some loopy issues.” And in that, I establish with him quite a bit”, explains Alexa.
JACINTA MARTINEZ RANCEZ Is a multi-champion in inventive swimming and one of the greatest references in sports activities for athletes with Down syndrome in Argentina. In her movies, she talks about her ardour for racing, her dedication to coaching and her love for the water, which isn’t shocking given that she identifies with Ariel from “The Little Mermaid.”
Macarena Perez, a Chilean dwelling in California, was a BMX finalist at the Tokyo 2020 Olympic Games. In the content material, she shares her experiences as one of the few ladies in the self-discipline and the way her dedication and dedication led her to stand out. “When they are saying Pocahontas is a free spirit taken by the wind, I believe that’s what occurred to me with BMX. But it wasn’t the wind that carried me, it was the bicycle”, feedback Makerena.
Supporting sport as an engine for social change
With the launch of the new video, The Disney invitations people to embrace its dedication to social change by sport. From now till August 31, the firm will donate up to US$ 100,000 to Coach Across Continents, a non-profit group that promotes the growth of weak people, with four movies on the official Disney Latin America and Brazil YouTube channel reaching 5 million views. Communities by entry to academic packages linked to sports activities and wholesome habits.
The collaboration is an element of a strategic alliance between Disney and Coach throughout continents, which has already financed the reconstruction of sports activities areas, in addition to the creation of packages linked to the promotion of wholesome dwelling by entry to sports activities follow and consuming habits in weak communities in Mexico, Argentina and Brazil. The new funding will permit the NGO to develop its regional attain, growing new packages in communities in Chile and Colombia.
Additionally, the marketing campaign was created along with Champion Class. In addition to appearing in “Inspiring Stories”The company additionally presents the “Jornadas” collection, accessible on Star+which is devoted to translating all the psychological and sensible information of Olympic athletes.